We provide the most complete current and historical prices on bottle found throughout auction houses and online transactions. Secondary market for whiskies continue to explode with prices reaching highs never seen before in the high-end spirits market. Just because bourbon is hot right now doesn’t change our way of thinking to say let’s take advantage of the situation.” It’s hard to put a price tag on brand loyalty but even as demand slows a lot of Bourbonr’s will remember who was price gouging, both retailers and brands, and who treated their customers fairly. What if you’re saving it for a special occasion (kids birth, wedding, etc.). What’s also increasing is the bourbon opportunist The guy that is in to bourbon but can fund a year of purchases with the sale of one bottle of Pappy. “The reason for that is very simple. Bourbon whiskey is a type of American whiskey that is a barrel-aged distilled liquor made mainly from corn. It’s not only Blanton’s, but Eagle Rare 10, Col Taylor, and Weller-12. I think this is a very small percentage of the market but increasing. just send a quick message here: UlisesDonaldsoni4472@gmail.com, Your email address will not be published. I would have no problem waiting in line, letting them know which bottle I will buy, and then have the store remove or break the seal. … We are beginning to enforce this policy change on groups and pages we discover to be set up for this specific purpose. Think about the amount of free marketing and publicity these distilleries receive each fall. Limited Edition bottles are flying of the shelfs (1260 bottles of Ardbeg sold out in 2 seconds) and appear for twice or even four times the price on Facebook and elsewhere. That said the thrill of the hunt and the find at retail prices just make that bottle taste a little bit better… Cheers! “We have only been collecting data for a few months and are already witnessing tremendous fluctuations between bottles,” says Donoghue. Will the change in the economy spur even more under-the-counter sales than even before? BSM had run for a handful of years and had upwards of 55,000 members when it was removed. If a bottle sells for $350, raising the prices from $69 to$87 is only costing the reseller $18 in profit. I’ve been lucky this year to get a lot of good finds [unfortunately missed out on 4 Roses Small Batch LE…] As with the shoes, the first thing I do is open them up and try them on [pour a glass]. 2. The name comes from the French Bourbon dynasty, although it is still debated till today whether the Kentucky county or New Orleans Street inspired this whiskey's name. (We think it’s well worth the read.). Pricing for rare & allocated bottles. So many factors go into play with what a retailer suggests as the retail price and where it ends up from there. For those that have drank Old Rip Van Winkle 10 year know that while it is a good bourbon it’s simply that just a “good” 10 year old bourbon. Right now bourbon has become an aged Tamagotchi and it’s in need of a break. The “bourbon secondary market” is plural — referring to all of the secondary whiskey marketS — because there are tons of places that spirits are resold. Many people are trying to get limited releases as status symbols to blast their social media feeds with. A guy that I work with has a connection for getting a bottle of PVW each year. You can see a full list. BottleBlueBook uses multiple sources to track the current prices on the bourbon secondary. While Facebook has been a popular vehicle for the secondary bourbon market for several years now, the social media giant began aggressively policing its policies regarding illegal sales of alcohol through the platform in 2019, particularly in the form of private groups who wheel and deal behind those virtual closed doors, sometimes using code words to discuss transactions. The big question in the bourbon world is “Is Buffalo Trace leaving money on the table and giving up profits to the secondary market? Good morning, I was just visiting your site and submitted this message via your contact form. There was something great about people asking where the shoes came from and being able to quickly tell a story about it knowing that I had something rare that other people coveted. Blame the flipper. This keeps me out of the opportunist category and squarely in the never. It is the obvious name that everyone knows, but there doesn’t seem to be an overwhelming amount of transactions compared to other bottles. Great post Blake. Follow us on Social Media while we're working on our Jedi Mind Trick, © 2020 by Epic Cellars, a Pinnacle Wine company. The owner of one of the top bourbon bars in the country, Jack Rose Dining Saloon in Washington, D.C., In the story, the writer points out that a 2017 law passed in Kentucky, the, What are your thoughts on what 2020 holds for the secondary bourbon market? I think I may be in the minority but as a consumer not a flipper I’d much rather the distilleries raise the prices and make the flippers a little less enticed to buy. “Good riddance,” wrote one person on Reddit’s r/bourbon thread. These things are almost impossible to predict but I don’t see it slowing for at least another 3-5 years. For now, it’s wait and see. Good Spirits. $699. 2015 if anyone’s interested, 15 yr, located in Midwest. Nash tracked Internet rumors and the online secondary market, drove across several states, and looked inside more than two dozen liquor stores in search of any limited edition or hard-to-find bourbon. We’re in this business for the long term. These whiskies are aged longer than your typical bourbons. Yes, I’d love it if I could still walk in to my local store and grab Pappy 15 in February  but there’s a certain level of excitement that comes with hunting elusive bourbons. The writer shares what he saw and experienced while in the group, including how he was finally banned from the group. With secondary market consideration, I might be able to trade an $80 retail bottle of whiskey for 2-3 bottles with substantially higher retail value. 'Yes. I hate it more than anything and I hope one day BT will flood the market with Pappy so we all can enjoy without the flippers and stores price gouging. Some groups on Facebook dedicated to reselling bourbon had surpassed 50,000 members, turning the social network into a venerable bazaar, rife with unicorn bottles rarely glimpsed in the wild. Once upon a time, you could stroll into a liquor store and ask the attendant for a bottle of his rarest bourbon. Save my name, email, and website in this browser for the next time I comment. Those that drink bourbon to enjoy will soon realize there are many good products that can be purchased from the shelf without the craze and secondary price of limited releases, those who buy for name only will burn out as I said. There are plenty of good bourbons that don’t require selling the I cut my bourbon teeth on ancient age in 1968. Not sure if Wall Street hooligans, hedge fund playboys, tech-star cowboys will be actively looking for it on ebay. Last year, the word came down from the Facebook gods to these groups’ administrators, in part telling them. Thanks, Jack! If this page continues to facilitate the sale of alcohol, it will be removed.”. I highly doubt it. What Will Happen in the Bourbon Secondary Market in 2020? In the story, the writer points out that a 2017 law passed in Kentucky, the Vintage Spirits Law, allows private collectors to sell so-called “vintage” bottles – those not available for purchase through the three-tier system – directly to a retailer or fellow collector. Almost every major publication writes some story about Pappy and most include other limited release bourbons. It becomes just a status symbol and conversation piece for him. Do you think distilleries are leaving money on the table by not increasing prices or it a strategic move? There are a couple distilleries that are raising their prices, but overall the markup from the distilleries seems to be steady. Bourbon Secondary Market Facebook group where bourbon aficionados and collectors come to a single location to buy, sell, trade; WHERE THE LAW PERMITS.
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